USA Networks came to Eyeball and asked for a refresh of their annual Westminster Kennel Club promos. They gave us existing footage, the same footage they have been using for the past five years, and asked for a "punnny" script.
Initial Pitch Boards.
![](https://cdn.myportfolio.com/3cf8a56d0b2cd37cf96849ce9da4df61/d5e4de19-0321-4231-bbd9-fbdc5169d0ce_rw_1920.jpg?h=ed159c1448e206db01467a6432082f1f)
![](https://cdn.myportfolio.com/3cf8a56d0b2cd37cf96849ce9da4df61/3c7a5e7a-d46e-4100-87e5-6326990b7b03_rw_1920.jpg?h=ab43aba327602a7fff6d5826ef6004fa)
Secondary Pitch Boards.
![](https://cdn.myportfolio.com/3cf8a56d0b2cd37cf96849ce9da4df61/829214e1-ab2c-4cd7-8fb9-d95d060e64e1_rw_1920.jpg?h=a7e6c648aef5b21f3416961d9cc54d66)
![](https://cdn.myportfolio.com/3cf8a56d0b2cd37cf96849ce9da4df61/6e933ef2-e7ca-4dd0-953c-ca1fee342887_rw_1920.jpg?h=6e8d8ef1c5b26890dff383242e45ad7e)
Writer/Creative Director - Mark Bellncula
Executive Creative Director/Music Supervision - Alex Moulton
Executive Producer - David Edelstein
Producer - Lauren Szollosi
Editor - Amilcar Gomes
Assistant Editor - Dan Wantz
Audio Editing & Sound Design - Sonia Manalili
Original Score - Anu
Technical Director - Dino Sanacory
Designer - Mark Bellncula
Designer - Matthew Lee
Motion Design - Amber Kusmenko
Motion Design - June Hong
3D - Sergey Polishchuk
3D - Claire Yawen Chang
VFX - Carl Mok
Compositing - Johan Wiberg
Compositing - Joe Brigati
Produced at Eyeball NYC