For these promos we liked the idea of making the graphics look dirty and dageous. That what we pitched and that's what we did. Produced at Blind NYC, B&K Creative Director, animated by Jay Cohen, Nick Litwinko Executive Producer.
Below are the style-boards we pitched to win this project.
![](https://cdn.myportfolio.com/3cf8a56d0b2cd37cf96849ce9da4df61/8364e1e6-4343-4749-965a-0dcbefaa2e87_rw_1200.jpg?h=fe8cae7915d2eec066675bc65b818ce0)
![](https://cdn.myportfolio.com/3cf8a56d0b2cd37cf96849ce9da4df61/1eeda108-ac04-43bd-8518-f3132cbdeb19_rw_1200.jpg?h=5423963a0b7179e8c21965853cd418c5)
![](https://cdn.myportfolio.com/3cf8a56d0b2cd37cf96849ce9da4df61/650e6e38-b8a2-4d6c-ad8d-c64573a579d2_rw_1200.jpg?h=ccede04a98032c7f19782d8b3e1d1ebd)
![](https://cdn.myportfolio.com/3cf8a56d0b2cd37cf96849ce9da4df61/c514f67e-7ce0-494f-a4dd-73fe60f7a7d6_rw_1200.jpg?h=8dbb49e25d8e09c15e21d28b2649cffa)